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IZZE gets into the Halloween spirit with some fashion, fundraising and festivities for the whole family!

October 29, 2009

Team IZZE NYC will be very busy celebrating Halloween this year and hopes to see you at one of our awesome events! On Thursday the 29th, we will be hosting a holiday pre-view party at the French Connection flagship store in Soho. Then we are off to Times square for the Latchkey Kids Theater Company’s ‘Dead Celebrity Halloween Ball’ at St. Luke’s Theater. Come dressed as your fave deceased celeb for your chance to win fun prizes and sip on some delicious IZZE cocktails! Starting on Friday and continuing throughout the weekend, Gelato Art Salon will be hosting a spooky art installation event to help raise funds for the collective’s trip to Rome. The good will continues at the Masquerade Ball for Memorial Sloan-Kettering Cancer Center. The event will be held at The Gates and all proceeds will benefit cancer research. On Saturday – Halloween!, Team IZZE will be celebrating at the Raices Cultural Center’s ‘Raritan River Art Walk and Costume Parade’. This is an all-ages event and a great opportunity to get creative with the whole family! Team IZZE will spend Halloween Night at ‘Maskarave’ – a costume and dance party in Times Square. Anyone in a costume will receive free IZZE throughout the evening! Team IZZE NYC wishes you a safe and fun Halloween and hope to see you out and about!

IZZE HANGS AT THE RACHEL PALLY POP UP STORE

October 26, 2009

THIS PAST WEEK WE HAD A BLAST HANGING AT THE RACHEL PALLY POP STORE. RACHEL PALLY IS A HOT YOUNG DESIGNER SPECIALIZING IN CASUAL ELEGANCE. SINCE LAUNCHING IN 2002, HER LINE IS AVAILABLE IN OVER 300 BOUTIQUES NATIONWIDE AND SHE IS A FAVORITE AMONGST THE WOMEN OF HOLLYWOOD. WE WERE LUCKY ENOUGH TO PARTNER UP FOR THE OPENING NIGHT OF HER NEW POP UP SHOP. HERE ARE SOME PICS FROM THE EVENING.
THE POP UP SHOP IS LOCATED AT 456 S LA BREA, LA M-S 11-7 SUN 12-6

all images courtesy of wireimage

IZZE keeps it jammin' at CMJ '09 – Music Marathon and Film Festival

October 21, 2009

IZZE Sparkling Juice is proud to sponsor the CMJ ‘09 Music Marathon and Film Festival in NYC this week. CMJ is the longest-running music industry event of its kind, connecting music fans, industry professionals and sponsors with the best in new music. IZZE has partnered with Paste Magazine and On the Square Media and will be hosting all of their events at The Living Room in the L.E.S. You can also check us out at the Pure Volume House at Creative Hardware on the Bowery for the Cantora Records music sessions and for all After the Jump Records events at both the Brooklyn Bowl and The Cake Shop. Be sure to follow IZZE on Twitter for an inside scoop to IZZE sponsored events and find out all you need to know about the festival at CMJ.com/Marathon!

IZZE Launches "YOU'LL LOVE WHAT'S INSIDE" campaign

October 16, 2009

We’re proud to announce the launch of our new marketing campaign “You’ll Love What’s Inside.” For only the third time in our history we have a national print campaign. The ads are running in the October issues of People Style Watch, People, GQ, InStyle, Details and Entertainment Weekly. The ads feature images of real fruit inside of our glass bottles, and let me tell you, I think they look amazing. They’re very eye catching and the design element is fantastic.

We have a digital component to the ads. A website where you can send fun and endearing messages, Sparkles, to your friends and family. Envision magnetic poetry, IZZE style, meets the online world. Once 20 of your Sparkles are accepted, we’ll send a T-shirt right to your door. Once you have 100 Sparkles accepted you’re automatically entered to win an IZZE branded 1GB iPod shuffle! Start sending Sparkles to your friends at www.IZZE.com/share

IZZE goes green at the GCCDC Annual Gala and Awards Ceremony!

October 14, 2009

IZZE NYC kicked off October and the fall season at the Gowanus Canal Community Development Corporation’s Annual Gala and Awards Ceremony. IZZE cocktails and goodie bags were gifted to all in attendance including Mayor Michael Bloomberg who received the ‘Excellence in Education’ award. IZZE NYC was thrilled to present the award for a young entrepreneur with a green business model to our friend Michael Sorel of Wearable Collections. The night was a huge success, raising over $40,000 for the non-for -profit community organization. IZZE Sparkling Juice congratulates all of the award recipients and the GCCDC for a wonderfully successful gala!

IZZE hangs at Selena Gomez Record Release Party!

October 5, 2009

This past week, IZZE was lucky enough to partner up for the record release party for Selena Gomez and The Scene’s new album. IZZE was one of featured beverage offerings at this exclusive Hollywood event. Selena, the band, and lots of other Disney stars partied the night away with food from KOGI, shoes from Onitsuka Tiger, and best of all….IZZE! Here are some pics from the evening.

IZZE joins the cast at the Roundabout Theater Company for 5 Opening Nights!

October 1, 2009

IZZE Sparkling Juice is thrilled to partner up with our friends at The Roundabout Theater Company to kick-off an amazing run of shows this season! Beginning in mid-September and running well into 2010, The Roundabout will be producing 5 wonderful shows and IZZE Sparkling Juice has headed to the theater district to help support and celebrate this achievement! ‘After Miss Julie’ and ‘Wishful Drinking’ have already opened with rave reviews and October will showcase ‘Ordinary Days’, (opening 10.02) ‘The Understudy’, (opening 10.09) and ‘Bye, Bye Birdie’ (opening 10.15). Come show your support for the theater and have a lovely night out with your friends at IZZE!

Tickets for all performances can be purchased by calling #212.719.1300 or go online at tickets@roundabouttheater.org