IZZE jams at the Lyric Boutique Openings at Bloomingdales Flagship NYC

June 1, 2009

img_1598.JPGLyric Culture, the rock n’ roll lifestyle brand known for its apparel designs inspired by the song lyrics of legendary artists like The Beatles, The Rolling Stones, Bob Dylan, Lynyrd Skynyrd, The Beach Boys, KISS, David Bowie and countless others has kicked off it’s nation-wide launch and IZZE Sparkling Juice was on hand in Miami, LA and NYC to help get the party started! The line will be visually merchandised in Bloomingdale’s stores in an elaborate vintage style shop within shop featuring Gibson guitars, song lyrics written on the walls and classic album covers of artists including the Blondie, Queen and Michael Jackson. IZZE cocktails and goodie bag cans kept the crowd jamming throughout the night at the Bloomingdale’s Flagship store on 59th street on May 21st – check out some of our favorite pics!img_1593.JPG
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Please come join us for the launch in Century City, CA on June 16th when Lyric Culture will offer several special gift with purchase promotions launching exclusively at Bloomingdale’s, including assorted women’s tank tops with a variety of classic song lyrics (retail value $70) as well as an exclusive iTunes download gift card featuring five Bob Dylan tracks. img_1625.JPGimg_1628.JPG